Episode 329

329 - What is a Solar Marketeer? with Trina Solar's Ryan Simpson, Head of US Marketing

Published on: 30th December, 2020

I am honored to have you joining me yet again for another foray into the world of clean and solar-powered energy. Merry Christmas, and happy almost new year to all of you who are listening during the holiday season.

Ryan Simpson is the head of marketing for Trina solar North America. He and I have been fellow sales and marketing colleagues and solar warriors in the hardware side of the PV industry now for going on two decades. I love hearing how he parlayed his experience working for McDonald's into a marketing role like Kyocera, for example, he's one of the funniest and savviest marketers I know in the industry. So I'm honored to finally get to share some of these stories. Ryan brings old school tactics for new school tech.

With his decade-plus of experience in solar, Ryan has been instrumental in launching new and innovative products, developing and opening new markets and channels, introducing new marketing platforms, and creating technical documents to help companies achieve success. Today, Ryan drives the support levels of Trina’s product management and marketing efforts that develop additional market share for Trina in North America.

If you want to connect with today's guest, you’ll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.

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SunCast is proudly supported by Trina Solar.

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About the Podcast

SunCast
Your resource for developing a clean energy or climate tech career
Nico Johnson takes you into conversations with those at the forefront of Renewable Energy.

SunCast gives an inside look into what is happening in renewable energy. From conversations with the biggest Solar Panel manufacturers in the world to the small startups creating the future of renewable energy, such as carbon capture and battery technology breakthroughs.

SunCast is dedicated to providing the knowledge, research, tools and expert guidance you need to understand, grow and be ahead of the curve in the fastest-growing markets in the world.

Featuring over 600 conversations, Nico has interviewed people from Tesla, SolarCity, Trina Solar, Meyer Burger, Conergy, SunEdison, Energy Vault and even the US Government... to name a few. Covering topics such as Solar Power, Wind Energy, Batteries, Electric Vehicles, Carbon Capture, Finance, Hydrogen, and more.

You can watch SunCast on YouTube: https://www.youtube.com/@SunCastMedia

...or view the full archive of SunCast episodes here: https://mysuncast.com/suncast-episodes